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pAnother account statement comes across our desk saying that ever more people are browsing the internet whilst watching tv. It seems we have an insatiable appetency to surf and watch, its like a new national past time. A new report from Nielsen says that 60% of US residents are simultaneously watching a href=http://top-liveinternet-tv.com/ target=_blanklive internet tv/a and surfing the web at least once each month.br /br /The Nielsen Three Screen Report shows that concerns about the internet killing off tv are way off the mark, and in fact the internet is growing tv audiences. ldquo;The initial fear was that Internet and mobile video and entertainment would slowly cannibalize traditional TV viewing, but the steadfast class of increased TV viewership alongside expanded simultaneous practice argues something quite an different,rdquo; said Matt Orsquo;Grady, Nielsen media product leader./p
pbr /nbsp;It found Americans now unload 3.5 hours per month watching TV while on the Internet. Active mobile video users grew by 57% over the year to 17.6 million from 11.2 million people, with much of the increase attributed to the growth of smartphones.br /nbsp;/p
pbr /The report found that Americans now watch about 35 hours of TV per week and two hours of time-breakinged TV via video recorders (DVR), with 25 to 34-year-olds making more use of time-shifting than any other age group. This follows on from a report from Ipsos showing Canadians surf the net more than watch tv./p
pCanadians are disbursement more time online than watching tv says a new survey from Ipsos Reid, the first time that tv has been pushed into 2d material possession. Although the younger propagation are driving it. Canadians are currently surfing for over 18 hours each week as opposed to less than 17 hours a href=http://top-liveinternet-tv.com/ target=_blankwatching tv/a.br /br /Canadians cant get enough of the netbr /The survey is, says its author is the turning point where the younger generation who spend much more time online are the driving force. Compared to the cured generation who how sit in front of the gogglebox or listen to the radio. Even though oldies of 55 and above were still more likely to spend a longer time watching TV than younger generations, Canadians as a group are spending ever more time on the web, says the survey./p
pbr /Mark Laver of Ipsos said:- ldquo;In previous years wersquo;ve seen significant differences between the generations and the amount of time they spend online. nbsp;In general, watching tv online has increased markedly over the last year, with the majority using the web as a catch up tv service. Many people have also learned to multitask with hunting showing that many are on the pc whilst watching traditional TV.br /nbsp;/p
pbr /Many are saying that the survey simply shows that modern poprs are just getting information using new technology or else than a move against received tv. ldquo;If yoursquo;re trying to separate time spent on the Internet from time spent watching television, thatrsquo;s a bit misleadinghellip; The Internet is a multimedia system world. We consume our newspapers on the Web.rdquo;br / nbsp;/p
pbr /It will be interesting to see what happens when internet associated tv takes off and users can browse on the same screen as the tv stream. Will that restore tv to its lofty set as number one brain destroyer/entertainment hub./p